Purple Shampoo on Brown Hair! Enhance Your Brown hair

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By Sara Nawaz

Purple Shampoo on Brown Hair
Beauty Secrets with Sara Design Team

When it comes to hair care, there’s a product that has been gaining significant attention in recent years: purple shampooWhile it’s commonly associated with blonde hair, purple shampoo has also found its way into the routines of individuals with brown hair: what is purple shampoo, and how does it work on brown hair, we will explore the world of purple shampoo on brown hair, its benefits, usage. So dive in and discover the power of tones!

Table of Content

Color Theory for Beginners

How purple shampoo works on brown hair, we need to understand color theory. Color theory is the study of how different colors interact with and influence each other.  In the case of purple shampoo, it’s all about complementary colors. Purple, being on the opposite side of the color wheel from yellow, serves as a complementary color to neutralize the warm, brassy tones that may emerge in lightened brown hair.

What is Purple Shampoo?

Purple shampoo is a specialized hair care product that contains purple pigments. These pigments are opposite to warm tones on the color wheel, which means they neutralize brassy colors.The shampoo’s violet or purple hue cancels out your hair’s warm tones, leaving it looking fresh and vibrant.  Purple shampoos are commonly used by individuals with blonde or silver hair, but they can also be highly effective for brown-haired individuals seeking to combat brassiness.

Understanding Brassy Tones

Before diving into the specifics of purple shampoo, let’s first understand what brassy tones are and why they appear in brown hair. Over time, brown hair can develop warm, reddish, or orange hues due to various factors such as exposure to sunlight, mineral buildup, or the natural oxidation process. These unwanted tones can make your hair appear dull and lacking vibrancy. Purple shampoo is specifically designed to counteract these warm tones and restore your hair’s cool, ashy appearance.

How Does Purple Shampoo Work?

Colors that are opposite each other on the color wheel neutralize each other when combined. In the case of purple shampoo, the violet pigments counteract the warm, reddish tones in your brown hair, resulting in a more balanced and cooler appearance.  When you apply purple shampoo to your hair, the violet pigments bind to the hair shaft and gradually fade out the brassy colors, revealing a more natural and vibrant shade of brown.

What is Purple Shampoo for Brown Hair

Purple shampoo is a specialized hair product designed to neutralize brassy or yellow tones in light-colored hair. While it is primarily used on blonde hair, purple shampoo has also proven to be effective for those with brown hair, especially those with highlights, balayage, or lightened strands. Using color theory, purple shampoo helps to counteract the warm undertones in brown hair, leaving it looking cooler, vibrant, and more natural.

How to Choosing the Right Purple Shampoo

When selecting a purple shampoo for your brown hair, it’s important to consider a few key factors:  Firstly, purple shampoo is specifically formulated for brown hair. These shampoos contain a lower concentration of violet pigments compared to those designed for blonde or silver hair, ensuring a more subtle toning effect.

Pro Tip

look for shampoos that are free from sulfates and parabens to maintain the health and integrity of your hair.

Using Purple Shampoo on Brown Hair: A Step-by-Step

To achieve optimal results when using purple shampoo on brown hair, follow these simple steps:

Using Purple Shampoo on Brown Hair

1.    Wet your Hair: 

Start by wetting your hair completely in the shower. Make sure your hair is completely saturated.

2.    Apply the Shampoo: 

Take a small amount of purple shampoo and distribute it evenly throughout your hair. Focus on areas with highlights or lightened strands.

3.    Massage and Lather: 

Gently massage the shampoo into your hair, working it into a rich lather. Allow it to sit for 3-5 minutes, giving the pigments enough time to work their magic.

4.    Rinse Thoroughly: 

Rinse hair with warm water until the water is clear. Make sure to remove all traces of the purple shampoo from your hair.

5.    Condition and Hydrate: 

Follow up with a nourishing conditioner to replenish moisture and maintain the health of your locks.

6.    Repeat as Needed:

 Depending on the level of brassiness in your hair, you may need to use purple shampoo once or twice a week. Adjust the frequency based on your desired results.

Pro Tip

If you have color-treated brown hair, consult with your hairstylist to ensure that purple shampoo is suitable for your specific hair dye.

Pro Tips

  1. While purple shampoo can be a valuable tool in your hair care routine, it’s essential to use it in moderation. Overuse of purple shampoo can result in an overly cool or ashy tone, which may not be desirable for brown hair. 
  2. Incorporate purple shampoo into your routine once or twice a week.However, adjust the frequency based on your hair response and desired results.

Purple Shampoo Before and After

Purple Shampoo Before and After

Avoiding Overuse and Color Changes

It’s crucial to strike a balance when using purple shampoo to avoid overuse and potential color changes. If you notice that your hair is becoming too cool or ashy, reduce the frequency of purple shampoo application.  Additionally, be cautious when leaving the shampoo on for an extended period, as it can lead to temporary color changes. Regularly assess your hair’s appearance and adjust your usage accordingly.

The Benefits of Purple Shampoo on Brown Hair

Purple shampoo offers several benefits for brown hair, including:

  • Neutralizing Brassiness: 
Brown hair, especially when color-treated, can develop brassy undertones over time. Purple shampoo counteracts the warm tones, restoring a more neutral and cool appearance.
  • Enhancing Cool Tones:
 If you have naturally cool-toned brown hair, purple shampoo can enhance and intensify those cool hues, making your hair look more vibrant and lustrous.
  • Reviving Color-Treated Hair: 
For those who dye their brown hair, the purple shampoo helps maintain the desired shade by preventing color fading and keeping the color true to its original form.

Alternatives to Purple Shampoo

While purple shampoo is a popular choice for combating brassy tones in brown hair, there are alternative methods you can explore:

  • Toning Treatments: 

Consider using toning treatments specifically formulated for brown hair to counteract brassiness.

  • Professional Salon Services: 

Consult with a professional hairstylist who can recommend customized solutions based on your hair type and desired results.

  • DIY Remedies: 

Natural ingredients like apple cider vinegar or brewed chamomile tea can be used as rinses to help neutralize brassy tones.

Additional Care Tips for Purple Shampoo Brown Hair

While purple shampoo can work wonders in combatting brassiness, it’s essential to complement it with a well-rounded haircare routine. Here are a few additional tips to keep your brown hair looking its best:
  • Hydrate and Nourish
Use a moisturizing conditioner specifically formulated for color-treated hair after every wash. This helps replenish moisture, prevent dryness, and maintain the health and vibrancy of your brown locks.
  • Protect from UV Damage
Exposure to the sun’s harmful UV rays can cause color fading and damage to your hair. Shield your brown locks by wearing a hat or applying hair products with built-in UV protection when spending extended periods outdoors.
  • Schedule Regular Trims
Trimming your hair every 6-8 weeks helps remove split ends and promotes healthy hair growth. By keeping your ends fresh and free from damage, you can maintain your brown hair’s overall appearance and vitality.
  • Professional Consultation
If you’re uncertain about choosing the right purple shampoo or experiencing persistent hair concerns, it’s always advisable to seek professional advice. A skilled hairstylist or colorist can provide personalized recommendations based on your unique hair type and needs.

Frequently Asked Questions

Q1.     Can I use purple shampoo on natural brown hair?

Ans.   Yes, you can! Purple shampoo can still be effective on natural brown hair, especially if you have warm undertones or want to achieve a cooler, more ashy look.

Q2.    Will purple shampoo turn my hair purple?

Ans. Rest assured, purple shampoo will not turn your hair purple. The violet pigments in the shampoo are designed to counteract yellow and brassy tones, not dye your hair.

Q3.    How long should I leave the purple shampoo in my hair?

Ans. Leave the purple shampoo in your hair for 3-5 minutes for best results. This gives the pigments enough time to work their magic without overstaying their welcome.

Q4.    Can I use purple shampoo every day?

Ans. It is not recommended to use purple shampoo every day, as it can potentially dry out your hair. Aim for once or twice a week, or as needed, to maintain your desired tone.

Q5.   Can I leave the purple shampoo in my hair overnight?

Ans. Leaving purple shampoo in your hair overnight is not advisable. It may result in excessive toning or staining, which can be difficult to correct.

Q6.   Will purple shampoo remove my highlights?

Ans.  The purple shampoo will not remove your highlights. However, if your highlights are too light or have turned brassy, purple shampoo can help neutralize the unwanted tones.

Q7.   Can you use shampoo on light brown brassy hair?

Ans.  Yes, you can use regular shampoo on light brown brassy hair. However, if you specifically want to combat the brassy tones, it is recommended to use a purple shampoo designed to neutralize those unwanted warm tones. 

Purple shampoo can be highly effective in toning down brassiness and restoring a more balanced color to your light brown hair.

Q8.  Does purple shampoo work on dyed brown hair?

Ans. Yes, purple shampoo can work on dyed brown hair. Whether you have gone for a full brown color or added highlights or balayage, purple shampoo can help neutralize any brassy or warm tones that may develop over time. 

The violet pigments in purple shampoo work to counteract these unwanted tones, leaving your dyed brown hair looking fresh, vibrant, and cool-toned.

Q9.  Does purple shampoo work on brown hair?

Ans. Yes, purple shampoo can work on brown hair. While it is commonly associated with blonde hair, purple shampoo can also be effective on brown hair, especially if you have highlights, balayage, or lightened strands. 

The purple pigments in the shampoo help counteract the warm undertones in brown hair, resulting in a cooler, more natural look.

Q: Can purple shampoo tone brown hair?

Ans. Yes, purple shampoo can help tone brown hair. By using a purple shampoo specifically formulated for brown hair, you can neutralize any unwanted warm tones and achieve a cooler, more balanced hair color

It is important to choose a high-quality purple shampoo and follow the recommended usage instructions for the best results on your brown hair.

Q10.  Should you use purple shampoo for highlights?

Ans. Yes, using purple shampoo for highlights can be beneficial. Purple shampoo can help neutralize any brassy or yellow tones that may appear in your highlighted hair over time. 

It can help maintain the desired cool tones in your highlights, keeping them looking fresh and vibrant. Incorporating purple shampoo into your hair care routine can help extend the life and beauty of your highlighted hair.

Q11.  Does purple shampoo dye your hair?

Ans. No, purple shampoo does not dye your hair. The violet pigments present in purple shampoo are not meant to permanently alter the color of your hair. 

Instead, they act as toners, neutralizing unwanted warm tones and helping to maintain a cooler, more balanced hair color. Purple shampoo is a temporary solution and will gradually fade over time, allowing you to maintain your desired hair color.


A purple shampoo is a remarkable tool for maintaining beautiful, cool-toned brown hair. By harnessing the power of complementary colors, purple shampoo effectively neutralizes brassy and yellow tones, leaving you with hair that looks fresh and vibrant. Remember to choose a high-quality purple shampoo and follow the recommended usage instructions to achieve the best results. With purple shampoo in your hair care arsenal, you can confidently embrace the beauty of cool tones and keep your brown locks looking their best.

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